Build a Brand That Looks Good and Is Built to Grow.
A Strategy-Led Branding, Website, and Marketing Experience for Service Providers and Coaches Ready to Clarify Their Message, Elevate Their Presence, and Create a Stronger Foundation for Generating Leads.
Your business has evolved. Your brand should reflect where you’re going next.
Simply Branded brings strategy, messaging, design, web development, and marketing together to create a cohesive brand experience designed to build credibility, connect with the right audience, and turn more visibility into opportunity.
Who Simply Branded Is For
Simply Branded is designed for established service providers and coaches who are ready to move beyond a brand or website that no longer reflects the excellence of the business they’ve built.
Simply Branded may be right for you if:
✔️ Your business has grown, but your brand hasn’t grown with it.
✔️ You struggle to clearly communicate what makes your business different.
✔️ Your website looks outdated, feels disconnected, or isn’t converting visitors into inquiries.
✔️ Your marketing feels inconsistent because you don’t have a strong foundation.
✔️ You’re ready to attract more qualified opportunities, not simply more attention.
✔️ You want strategy and expert guidance, not just a logo or website.
You don’t need another collection of disconnected marketing pieces. You need a brand, website, and marketing foundation designed to work together.
Strategy First. Design With Purpose. Marketing Built for Growth.
Simply Branded is AMW’s signature branding and website experience.
We start by understanding your business, audience, goals, and opportunities before making recommendations. From there, our team develops the strategy, visual identity, messaging, website and, depending on your package, the lead-generation system you need to market your business confidently.
The result is more than a polished brand.
It’s a strategic foundation designed to help you attract qualified leads, build confidence in your business, and support long-term growth.
01. Brand Strategy & Direction
Through strategic discovery and research, we’ll clarify your positioning, audience, messaging, goals, and opportunities so every decision that follows has a purpose.
02. custom Brand Identity
Your custom brand identity includes your logo, color palette, typography, and visual direction.
03. Strategic Website Copy
We’ll develop conversion-focused website copy that clearly communicates who you help, what you offer, why it matters, and what visitors should do next.
04. Website Design & Development
We’ll design and develop a professional, mobile-responsive, SEO-ready website with a clear user experience that guides visitors toward action.
05. Lead Generation & Funnel Development
(Included in Growth + Momentum)
A great website shouldn’t just sit there.
We’ll create a lead-generation funnel designed to turn website visitors into leads, including a strategic lead magnet or offer, landing page, automated nurture sequence, and promotional plan.
06. Launch Strategy
(Included in Growth + Momentum)
We’ll help you introduce your new brand and marketing system with purpose through coordinated email and social content designed to drive traffic and build awareness.
07. Training & Transition
We’ll make sure you understand the systems we’ve built and know what happens next.
You’ll receive website training and a clear transition plan so you can confidently maintain your new digital presence, with ongoing AMW support available.
08. Marketing Momentum
(Included in Momentum)
Building the foundation is only the beginning.
Momentum extends your engagement with 12 weeks of strategic marketing support to help you put your new brand and marketing system to work.
Together, we’ll develop your 90-day marketing priorities, strengthen your lead-generation strategy, review performance, refine your messaging and conversion path, and help you move from launching your brand to consistently marketing it.
Three Levels of Support. One Strategic Foundation.
MOST POPULAR
essentials
$7,500
$7,125 PAY IN FULL
or 3 payments of $2,500
For businesses ready to build a strong, professional brand and website foundation.
✔️ Brand strategy & direction
✔️ Custom brand identity + style guide
✔️ Conversion-focused website copywriting
✔️ Custom WordPress website, up to 10 pages
✔️ Mobile optimization + foundational SEO/GEO setup
✔️ Website training
✔️ 30-day Marketing & Maintenance trial
✔️ Approximately 10-week engagement
MOST POPULAR!
growth
$12,000
$11,400 PAY IN FULL
or 3 payments of $4,000
For businesses ready to turn their new brand and website into a lead-generation system.
Everything in ESSENTIALS, plus:
✔️ Lead magnet or strategic promotional offer
✔️ Branded landing page
✔️ 8-email automated nurture sequence
✔️ Funnel setup + automation
✔️ Website promotional banner or pop-up
✔️ 30 days of launch content for social media + email
✔️ Launch + traffic strategy
✔️ Paid advertising setup, when recommended*
✔️ Approximately 12-week engagement
*Advertising spend is paid separately
momentum
$16,500
$15,675 PAY IN FULL
or 3 payments of $4,000, followed by 3 payments of $1,500
For businesses that want to build the foundation, launch their lead-generation system, and have strategic support putting it all to work.
Everything in GROWTH, plus:
✔️ Customized 90-day marketing plan
✔️ 6 biweekly strategy & implementation sessions
✔️ Funnel activation & optimization
✔️ Lead generation strategy
✔️ Content & messaging direction
✔️ Offer & conversion strategy
✔️ KPI dashboard & performance review
✔️ 1 custom digital marketing asset
✔️ 12 weeks of ongoing marketing strategy + implementation support
GROWTH engagement + 12 weeks of ongoing marketing support
What Clients Say
Rated 5 out of 5 stars based on 39 customer reviews.
Not Sure Which Simply Branded Experience You Need?
Start With a Brand Scan.
Before beginning Simply Branded, we take a strategic look at your existing brand, website, messaging, and marketing foundation.
Your $500 Brand Scan helps us identify what’s working, what’s getting in the way, and where the greatest opportunities exist before recommending your next step.
Start by booking a complimentary 15-minute Fit Call. If we’re aligned, we’ll move forward with your Brand Scan and determine the Simply Branded experience that best supports your goals.
Frequently Asked Questions
Who Is Simply Branded For?
Established service providers and coaches ready to strengthen their positioning, professional presence, and marketing foundation.
How do I know which package I need?
We’ll determine that through your Fit Call and Brand Scan. Essentials focuses on your brand and website foundation, Growth adds lead generation, and Momentum adds 90 days of ongoing marketing strategy and implementation support.
What is a Brand Scan?
A $500 strategic assessment completed before Simply Branded. We evaluate your current brand, website, messaging, and marketing foundation to identify opportunities and guide our recommendations.
How long does Simply Branded take?
Essentials is approximately 10 weeks. Growth requires additional time for funnel and launch development, while Momentum continues into an additional 12-week marketing engagement.
Are payment plans available?
Yes. Each package offers a payment plan at the full program price or a 5% discount when paid in full.
Can I purchase individual services?
Simply Branded is intentionally designed as a comprehensive experience. Standalone services may be recommended when appropriate based on your Brand Scan and business needs.
What happens after Simply Branded?
Continue protecting your website through Marketing & Maintenance, join our AI learning community, book strategy sessions as needed, or enroll in Market, Profit & Grow when you’re ready for another focused period of marketing growth.
What is the first step?
Book a complimentary 15-minute Fit Call. We’ll discuss your goals, confirm whether Simply Branded is a potential fit, and determine whether to move forward with the $500 Brand Scan.
Meet Your Marketing Strategist
When you join Simply Branded, you’ll work directly with Adrian M. White Austin, an award-winning marketing expert, brand strategist, and founder of AMW Marketing & Design. Through her boutique branding, web design, and marketing studio, Adrian serves purpose-driven service providers and coaches nationwide.
Since launching AMW in 2013, Adrian has helped hundreds of businesses strengthen their brands, clarify their marketing, and create more intentional paths to growth. With an MBA in Marketing from Hampton University and more than a decade of experience in digital marketing, branding, and web strategy, she brings a practical, strategy-first approach to every engagement.
Known for making branding and marketing feel clear, structured, and actionable, Adrian helps clients move beyond disconnected ideas and one-off tactics to build a stronger foundation for growth. Through Simply Branded, Adrian leads the strategy while the AMW team brings your brand, website, and marketing vision to life, giving you a cohesive foundation designed to attract qualified leads, build confidence in your business, and support long-term growth.
Adrian’s work and expertise have been recognized by MailMunch, Fox 5, the National Black MBA Association, and the Excellence Awards.
Ready to Build a Brand That’s Designed to Grow?
Let’s talk about where your business is today, where you want to go, and whether Simply Branded is the right next step to get you there.


